Eye

SEDUCTIVE REDUCTIVE. Don’t just do more with less, create entire worlds with less. This is our credo. There’s too much chaos and clutter in our lives, let alone our makeup bags, preventing us from exercising our creative free will. EF | STUDIO is here to clean out the closet and liberate you from the quagmire of mass and mediocrity that makes up much of today’s dizzying makeup marketplace. All EF | STUDIO products for eyes feature: EF | STUDIO® Integral Design: All EF | STUDIO products are thoughtfully-designed to work intuitively and dynamically together, maximizing efficiency and freeing up more room for creativity EF | STUDIO® Buildable Color: sheer to bold controllable applications of color EF | STUDIO® Minimalist Design: Thoughtfully and intuitively designed to minimize clutter and maximize use of space while getting rid of superfluous, extraneous features that have no lasting value.

Eye

Eye Color
Our expertly curated offering of products for the eyes showcase both conventional press powders as well as loose mineral pigment powders in a universal library of shades - all formulated with our signature EF | STUDIO® Buildable Color feature for soft, seamless gradations of color, to ensure a perfect application every time.
Liner
We developed our eye lining products for the eyes based on our EF | STUDIO® Minimalist Design foundation, resulting in thoughtfully and intuitively designed eye lining products like our pencil duos and creme eye liners - all built to minimize clutter and maximize use of space while getting rid of superfluous, extraneous features.
Brow
Featuring EF | STUDIO® Buildable Color, our versatile products for brows allow pigment to be transferred evenly and with varying intensity, to create realistic, hair-like strokes and depth of color. When combined with our precision-designed implements, its easy and efficient to create natural, precise looking brows.
Mascara
An important product in our continuing study of the EF | STUDIO® Minimalist Design philosophy - and part of our Kuro Series, a selection of our absolute-black shaded products - our Mascara elegantly demonstrates our 'less is more' approach while defining lashes and enhancing their length and fullness, without compromising their natural properties.

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